LG 55″ UHD 7700 Series TV


Price :

Original price was: $899.99.Current price is: $819.99.

Model: 55UP7700

  • Real 4K Display
  • webOS® 6.0 & AI ThinQ® w/ Magic Remote
  • Active HDR, Filmmaker Mode™, Bluetooth Sound Ready
  • Netflix, Apple TV+, Disney+, Prime Video, LG Channels
  • Google Assistant & Alexa Built-in, Apple Airplay 2/Homekit
Categories , ,

In stock

Safety Insurance

For every purchased

Free Delivery

For every $49 Purchased


The images used in the product overview below are for representative purposes. Refer to the image gallery at the top of the page for an accurate representation.


Real 4K UHD.

Unreal immersion.

LG UHD TVs surpass your expectations every time. Experience lifelike picture quality and vivid colors with four times more pixel accuracy than Full HD.



This isn’t just big.

It’s epic.

LG UHD TV combines 4K picture quality with an incredibly large screen to deliver an all-new level of immersion.

*The TV stand in the image may vary from the actual product.




Home to all your favorites

Access the Apple TV app, Disney+, Netflix, and Prime Video. Choose From the latest movies, TV shows, documentaries, and live sports, and find them all in one place.

*Netflix streaming membership required.
**Apple, the Apple logo, and Apple TV are trademarks of Apple Inc, registered in the U.S. and other countries.
***Disney+ subscription required. Subject to terms at http://www.disnetplus.com ⓒ 2020 Disney and its related entities.
****Amazon, Prime Video, and all related logos are trademarks of Amazon.com, Inc. or its affiliates. Amazon Prime membership and/or Prime Video fees apply. See primevideo.com/terms for details.
*****Supported service may differ by country.




The director’s vision brought to life

FILMMAKER MODE™ turns off motion smoothing while preserving the original aspect ratios, colors, and frame rates. This accurately delivers the director’s original vision, so you experience the film the way they intended.



Play like a boss

Jump into the action. Game Optimizer, fine-tuned HDR graphics, and low input lag make gameplay faster and more immersive.


*The TV stand in the image may vary from the actual product.



Game Optimizer

The quick and easy game setup

Manage all your settings in one place with modes optimized for various game genres: FPS, RPG, and RTS. Control contrast with black & white stabilization for better visibility.




Immerse yourself in the game

HGiG recognizes tv performance and picture quality then tunes HDR graphics to provide the ultimate HDR gaming experience.



Low Input Lag

Complete control without delay

LG UHD TVs allow users to take full and instant control of games without delays.



Thrilling Sports Experience

Feel like you’re in the stadium. Bluetooth Surround Ready lets you experience the game as though you’re right on the sidelines. And with Sports Alert, you’ll always know when your favorite teams are playing.


*The TV stand in the image may vary from the actual product.



Sports Alert

Never miss your team play

Sports fans have a new way to stay informed. Sports Alert* gives updates on your favorite teams, start times, and scores — even while you’re watching other content.

*Usage may vary by country.



Bluetooth Surround Ready

A clear home advantage

Connecting LG Bluetooth speakers for wireless surround sound has never been easier. Connect up to two speakers, including LG XBOOM Speakers, for a true surround sound experience – not a wire in sight.

*Speakers sold separately.



Enhance Your Interior

Add UHD to your interior decoration. A slim panel and bezel combined with aesthetic design elevate any interior.

*The TV stand in the image may vary from the actual product.



Quad-Core Processor 4K

Enhance everything you watch

The processor removes video noise and creates more vibrant color and contrast. Low-resolution images are upscaled and reproduced at close to 4K quality.



ThinQ AI

Think you know smart?

Think again.

LG ThinQ is here to maximize your TV experience. Choose your favorite voice assistant and control your TV with your voice with an all-new home screen to provide more convenience and control.




New Magic Remote

More like a magic wand

The redesigned Magic Remote has an ergonomic design that’s easy to hold, and its point and scroll system allows faster searching. Built-in AI provides easy access to services, while hotkeys for major content providers give you shortcuts to all your favorites.

*Magic remote availability differs by country.



Voice Command

Your central hub of convenience

LG ThinQ allows simple command and control of your Home IoT ecosystem with natural voice recognition*. With Google Assistant and Amazon Alexa built-in, you can control your LG TV with your voice and access entertainment faster.

*Google is a trademark of Google LLC.
**Supported menus and apps may vary by country.
***Menus displayed may be different upon release.
****Voice Command availability may vary by products and countries


*This product does not include an antenna or the cables to connect an antenna or external devices.



  • Display Type 4K UHD
  • Display Resolution 3840 x 2160
  • Backlight Type Direct


  • Picture Processor Quad Core Processor 4K
  • Refresh Rate TruMotion 120 (Native 60Hz)
  • HDR (High Dynamic Range) Active HDR (HDR10, HLG), HDR Dynamic Tone Mapping
  • Clarity Double Step Noise Reduction, Sharpness Enhancer
  • Colour Advanced Colour Enhancer, True Colour Accuracy
  • Resolution Upscaler 4K Upscaler
  • Filmmaker Mode™ Yes


  • Game Optimizer Yes
  • ALLM (Auto Low Latency Mode) Yes
  • HGiG Yes


  • LG AI ThinQ® Yes
  • Google Home Compatibility Yes (Google Home device sold separately)
  • Amazon Alexa Compatibility Yes (Amazon Alexa device sold separately)
  • Google Assistant Built-in Yes
  • Amazon Alexa Built-in Yes
  • Apple AirPlay 2/HomeKit Compatibility Yes
  • Intelligent Voice Recognition Yes
  • Home Dashboard Yes


  • Operating System webOS® 6.0
  • LG Channels Yes
  • LG Content Store (App Store) Yes
  • Full Web Browser Yes
  • Sports Alert Yes


  • Speaker System 2.0 ch
  • Output Power 20W (10W per Channel)
  • Speaker Direction Down Firing
  • AI Sound Pro/AI Sound: AI Sound
  • Audio Codec AC4, AC3(Dolby Digital), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, apt-X
  • Bluetooth Surround Ready Yes
  • LG Sound Sync Yes


  • Wi-Fi® Standard Wi-Fi Certified 802.11ac
  • Bluetooth® Support Version 5.0
  • HDMI-CEC (Simplink) Yes
  • TV Tuner ATSC, Clear QAM
  • Mobile Connectivity Yes


  • HDMI Input 2 (Side)
  • Audio Return Channel (ARC) eARC (HDMI 2)
  • USB Ports (v 2.0) 1 (side)
  • Ethernet Input Yes
  • Digital Audio Output (Optical) Yes


  • Power Supply (Voltage, Hz) AC 120V~ 50/60 Hz
  • Standby Power Consumption Under 0.5W


  • TV Dimenions with Stand (WxHxD) 1235 x 776 x 231 mm / 48.62” x 30.55” x 9.09”
  • TV Dimenions without Stand (WxHxD) 1235 x 715 x 57.5 mm / 48.62” x 28.15” x 2.26″
  • Packaging Dimensions (WxHxD) 1420 x 810 x 162 mm / 55.91” x 31.89” x 6.38”
  • Stand Dimension (WxD) 991 x 231 mm / 39.02” x 9.09”
  • TV Weight with Stand 14.2kg / 31.31 lbs
  • TV Weight without Stand 14kg / 30.86 lbs
  • Packaging Weight 19.2kg / 42.33 lbs
  • VESA Mounting (W x H) 300 x 300
  • UPC 195174007464


  • Magic Remote Control Included in box
  • Remote Control Battery Yes
  • Power Cable Yes
  • Quick Start Guide Yes
  • E-Manual Yes


  • Limited Warranty 1 Year Parts & Labour
  • The model Year 2021

Additional information

Model Number



There are no reviews yet.

Be the first to review “LG 55″ UHD 7700 Series TV”